The Apple Store does not carry Nike Sport Bands anymore, but you can still find them online and in select Nike stores. While Apple once sold them directly, the partnership shifted—now Nike focuses on its own retail channels. If you’re looking for the iconic Nike Sport Band, here’s exactly where to find it and what to know before buying.
Key Takeaways
- Apple no longer sells Nike Sport Bands in-store or online: The Apple Store discontinued direct sales of Nike Sport Bands in 2022 as part of a strategic shift in Apple’s accessory partnerships.
- Nike continues to sell Sport Bands independently: Nike offers its Apple Watch bands through its official website and flagship stores, maintaining design exclusivity and brand alignment.
- Compatibility is universal with Apple Watch: All Nike Sport Bands work seamlessly with every Apple Watch model, from Series 3 to the latest Ultra 2.
- Design and functionality remain unchanged: The Nike Sport Band retains its breathable, lightweight design with perforations for ventilation, ideal for workouts and daily wear.
- Third-party retailers may carry old stock: Stores like Best Buy, Amazon, and B&H Photo sometimes have remaining inventory, but authenticity should be verified.
- Price remains consistent across platforms: Nike Sport Bands typically retail for $49, whether bought from Nike or authorized resellers.
- Future collaborations are possible but unlikely in Apple Stores: While Apple and Nike may collaborate again, it’s improbable that Nike bands will return to Apple retail locations.
Quick Answers to Common Questions
Does the Apple Store sell Nike Sport Bands anymore?
No, Apple discontinued the sale of Nike Sport Bands in 2022. They are no longer available in Apple Stores or on Apple.com.
Where can I buy a Nike Sport Band now?
You can purchase Nike Sport Bands directly from Nike’s official website, Nike retail stores, or authorized online retailers like Amazon (sold by Nike).
Are Nike Sport Bands compatible with all Apple Watches?
Yes, Nike Sport Bands are compatible with every Apple Watch model, including Series 3 through 9, SE, and Ultra.
How much does a Nike Sport Band cost?
Nike Sport Bands typically retail for $49, whether bought from Nike or authorized resellers.
Can I still use Nike apps on my Apple Watch without the Nike band?
Absolutely. The Nike Run Club app and Nike watch faces work on any Apple Watch, regardless of the band you use.
📑 Table of Contents
Does the Apple Store Carry Nike Sport Bands?
If you’ve walked into an Apple Store recently hoping to pick up a sleek Nike Sport Band for your Apple Watch, you might have left disappointed. The short answer? No, the Apple Store no longer carries Nike Sport Bands. But that doesn’t mean they’re gone for good. In fact, these popular bands are still very much available—just not through Apple’s retail channels.
For years, Apple and Nike had a strong partnership that brought the Nike Sport Band to Apple Store shelves. These bands, known for their perforated design, lightweight feel, and sporty aesthetic, became a favorite among fitness enthusiasts and casual users alike. They were prominently displayed alongside other Apple Watch accessories, often in vibrant colors like Volt, Midnight, and Pink Blast. But in 2022, Apple quietly removed Nike Sport Bands from its online store and physical locations. The move marked the end of a decade-long collaboration that once symbolized the fusion of tech and sportswear.
So why did Apple stop selling them? And where can you get them now? Let’s dive into the history, the current landscape, and what this means for Apple Watch owners who still want that iconic Nike look.
The History of the Apple-Nike Partnership
Visual guide about Does the Apple Store Carry Nike Sport Bans
Image source: criticalgolf.com
The relationship between Apple and Nike began in 2016 with the launch of the Apple Watch Nike+. This special edition watch was designed specifically for runners and fitness lovers, featuring exclusive watch faces, GPS tracking, and deep integration with the Nike Run Club app. Alongside the watch, Apple introduced the Nike Sport Band—a soft, flexible silicone band with tiny holes for breathability. It was lightweight, sweat-resistant, and came in bold, athletic colors that stood out from the standard Sport Band.
For several years, the Nike Sport Band was available exclusively at Apple Stores and on Apple.com. It was marketed as a premium accessory that enhanced the Apple Watch’s functionality for active lifestyles. The band was compatible with all Apple Watch sizes and models, making it accessible to a wide audience. Over time, it became one of the most recognizable third-party bands in the Apple ecosystem.
However, as Apple expanded its own lineup of watch bands—introducing the Sport Loop, Braided Solo Loop, and Leather Link—the need to carry third-party options diminished. In 2022, Apple made the strategic decision to discontinue Nike Sport Bands from its retail inventory. This shift aligned with Apple’s broader trend of focusing on first-party accessories and reducing reliance on external brands in its stores.
Where to Buy Nike Sport Bands Today
Just because Apple no longer sells Nike Sport Bands doesn’t mean they’re extinct. Nike has taken full control of the product line and now sells the bands directly through its own channels. Here’s where you can find them:
Nike’s Official Website
The most reliable place to buy a Nike Sport Band is directly from Nike.com. The website offers the full range of colors and sizes, including limited-edition releases. You’ll find detailed product descriptions, high-resolution images, and customer reviews to help you make an informed decision. Plus, Nike often runs promotions or bundles the band with other products, like shoes or apparel.
Nike Retail Stores
If you prefer to see and feel the band before buying, visit a Nike flagship store or authorized retailer. Stores like Nike House of Innovation in New York, Los Angeles, and Chicago carry the full Apple Watch accessory lineup. Staff are usually knowledgeable about compatibility and can help you find the right size and color.
Authorized Online Retailers
While Nike controls most sales, some third-party retailers still carry Nike Sport Bands—especially if they have leftover inventory from before the Apple Store discontinuation. Websites like Amazon, Best Buy, and B&H Photo may list the bands, but it’s important to verify the seller’s authenticity. Look for “sold by Nike” or “fulfilled by Amazon” to avoid counterfeit products.
Secondhand Marketplaces
For those on a budget, platforms like eBay, Poshmark, or Facebook Marketplace can be good sources for gently used Nike Sport Bands. Just be cautious: check seller ratings, request close-up photos, and confirm the band is compatible with your Apple Watch model. Avoid deals that seem too good to be true—they often are.
Design and Features of the Nike Sport Band
So what makes the Nike Sport Band so special? Let’s break down its design, materials, and functionality.
Breathable Perforated Design
The most distinctive feature of the Nike Sport Band is its perforated silicone construction. Thousands of tiny holes allow air to flow through, reducing sweat buildup during intense workouts. This makes it ideal for running, gym sessions, or hot weather. The ventilation also helps prevent skin irritation, a common issue with non-breathable bands.
Lightweight and Flexible
Made from high-performance fluoroelastomer, the band is soft, durable, and incredibly lightweight. It feels almost weightless on the wrist, which is a big plus for long wear. Whether you’re sleeping, working, or exercising, the Nike Sport Band won’t weigh you down.
Secure Fit with Pin-and-Tuck Closure
Like the standard Apple Sport Band, the Nike version uses a pin-and-tuck closure system. This means you insert a small pin into the band to secure it, then tuck the excess material underneath for a clean look. It’s secure, adjustable, and easy to put on and take off.
Color Variety and Style
Nike offers the Sport Band in a rotating selection of colors, often inspired by seasonal trends or athletic themes. Popular shades include:
– Volt (bright green)
– Midnight (deep navy)
– Pink Blast (vibrant pink)
– Anthracite (dark gray)
– Pure Platinum (light gray)
Limited editions, such as those tied to marathons or Nike collaborations, are occasionally released and sell out quickly.
Compatibility with All Apple Watch Models
One of the best things about the Nike Sport Band is its universal compatibility. It works with every Apple Watch model, including:
– Apple Watch SE
– Apple Watch Series 3 through Series 9
– Apple Watch Ultra and Ultra 2
Just make sure to choose the correct band size (38/40/41mm or 42/44/45mm) based on your watch case size.
Why Apple Stopped Selling Nike Sport Bands
The decision to stop carrying Nike Sport Bands wasn’t random. It was part of a larger shift in Apple’s retail and product strategy.
Focus on First-Party Accessories
Apple has increasingly prioritized its own line of watch bands. Over the past few years, the company has introduced innovative designs like the Braided Solo Loop, Sport Loop, and Leather Link. These bands are made exclusively for Apple and often feature unique materials and technologies. By focusing on in-house products, Apple can control quality, pricing, and branding more tightly.
Streamlining the Retail Experience
Apple Stores are known for their clean, minimalist layouts. Carrying fewer third-party items helps maintain that aesthetic and reduces clutter. It also simplifies inventory management and staff training. Instead of explaining multiple brands, Apple employees can focus on Apple products.
Changing Consumer Behavior
As the Apple Watch ecosystem matured, users began to expect more customization options directly from Apple. The company responded by expanding its band lineup and offering more colors and materials. Meanwhile, Nike shifted its focus to its own retail channels, where it could better control the customer experience and promote its broader athletic apparel line.
End of a Strategic Partnership
While Apple and Nike still collaborate on software—like the Nike Run Club app integration—the hardware partnership has evolved. Nike now sees the Apple Watch as a platform to enhance its own brand, rather than relying on Apple to distribute its accessories. This shift allows Nike to build direct relationships with customers and promote its full range of products.
Alternatives to the Nike Sport Band
If you’re unable to find a Nike Sport Band or prefer to explore other options, there are several great alternatives—both from Apple and third-party brands.
Apple Sport Band
The standard Apple Sport Band is nearly identical to the Nike version, minus the perforations. It’s available in a wide range of colors, made from the same fluoroelastomer material, and priced at $49. If breathability isn’t a top priority, this is a solid choice.
Apple Sport Loop
For a fabric alternative, the Sport Loop uses a woven nylon material with a hook-and-loop fastener. It’s lightweight, comfortable, and comes in fun patterns. It’s especially popular among runners and cyclists.
Braided Solo Loop
This band is made from recycled yarn and silicone threads, offering a stretchy, seamless fit. It’s available in multiple sizes and requires no clasp. It’s stylish and comfortable but less adjustable than other bands.
Third-Party Breathable Bands
Brands like Nomad, Spigen, and Barton offer perforated silicone bands similar to the Nike Sport Band. Some even include additional features like reinforced clasps or extra ventilation. While not officially Nike, these can be good substitutes if you’re looking for a sporty, breathable option.
Nike Watch Faces and Apps
Even if you don’t have a Nike Sport Band, you can still enjoy the Nike experience on your Apple Watch. Download the Nike Run Club app and use Nike-designed watch faces to keep the athletic vibe alive.
Tips for Buying and Using Nike Sport Bands
If you’re set on getting a Nike Sport Band, here are some practical tips to ensure a great experience.
Buy from Authorized Sellers
To avoid counterfeit products, always purchase from Nike.com, Nike stores, or trusted retailers. Check for official packaging, a Nike logo, and proper labeling.
Choose the Right Size
Nike Sport Bands come in two sizes:
– 38/40/41mm (fits smaller wrists)
– 42/44/45mm (fits larger wrists)
Use Apple’s sizing guide or try the band in-store if possible.
Clean Regularly
Because of the perforations, sweat and dirt can accumulate in the holes. Clean the band weekly with mild soap and water, and let it air dry completely.
Rotate Bands
To extend the life of your Nike Sport Band, consider rotating it with other bands. This reduces wear and tear and keeps your Apple Watch looking fresh.
Watch for Sales
Nike occasionally offers discounts during holidays or seasonal promotions. Sign up for Nike’s newsletter to stay informed.
Conclusion
So, does the Apple Store carry Nike Sport Bands? The answer is no—but that doesn’t mean they’re gone. Nike continues to produce and sell these popular bands through its own channels, maintaining the same high-quality design and functionality that made them a hit. While Apple has moved on to focus on its own accessories, the Nike Sport Band remains a top choice for Apple Watch users who value breathability, comfort, and athletic style.
Whether you buy directly from Nike, a trusted retailer, or the secondhand market, you can still enjoy the iconic look and feel of the Nike Sport Band. And with universal compatibility across all Apple Watch models, it’s a versatile accessory that fits seamlessly into any lifestyle.
The end of the Apple-Nike retail partnership marks a shift in how tech and sportswear brands collaborate—but for fans of the Nike Sport Band, the product itself is far from retired. It’s just found a new home.
Frequently Asked Questions
Why did Apple stop selling Nike Sport Bands?
Apple shifted focus to its own line of first-party watch bands and streamlined its retail offerings. The partnership evolved, with Nike taking full control of accessory sales.
Are Nike Sport Bands still being made?
Yes, Nike continues to manufacture and sell Nike Sport Bands through its own channels, including its website and retail stores.
Can I return a Nike Sport Band to Apple?
No, since Apple no longer sells them, returns are not accepted. Purchases must be returned to the original seller, such as Nike or an authorized retailer.
Do Nike Sport Bands come with a warranty?
Yes, Nike offers a limited warranty on its Apple Watch bands, typically covering manufacturing defects for one year from the date of purchase.
Are there fake Nike Sport Bands on the market?
Yes, counterfeit bands exist, especially on third-party marketplaces. Always buy from authorized sellers to ensure authenticity.
Will Apple and Nike collaborate again in the future?
While possible, it’s unlikely that Nike Sport Bands will return to Apple Stores. Both companies are focusing on their own retail strategies and brand control.
